Want to find out how you can make money with social media followers? You are in the right place.
The average person spends about two hours per day on social media. You’ll likely spend more if you are a social media addict.
But what if you can use your social media account to make some money? Social media is a good money-making platform if you know how to use it the right way.
An Instagram account with just 1,000 followers can make you money if you are committed to posting at least twice a week.
So if you want to make money with your followers on social media platforms like Facebook, Instagram, Twitter, Snapchat, and TikTok, this article will show you all you need to know.
In this article, we will consider:
- 5 ways through which you can make money with your social media followers
- How you can find your niche on social media
- How to get more followers on social media, and
- Frequently asked questions about making money from social media followers
SEE: How to Make Money as a Social Media Manager
5 Ways Through Which You Can Make Money With Social Media Followers
1. Promote affiliate products
Irrespective of your niche, there are great products that you can promote on Clickbank. If you don’t like that, you can also sign up to become an Amazon Associate and promote products of your choice while earning commissions on the products. There’s no limit to the type of products that you can promote on Amazon.
Once you have chosen a platform that you want to be an Affiliate for, the next step is to provide honest reviews about the products; this is the most effective means of promoting affiliate products.
If you use a product and you love it, and you know that your followers will find it useful, then write a detailed review of the product on your blog, and share the link to the blog on your social media account.
It is easy to promote affiliate products on Amazon via its Amazon Associate program. Whenever you make a sale through the link you share, Amazon will reward you with a small percentage. You can learn more about how you can earn through the Amazon Affiliate program here.
Talk about what you like and don’t like about the product. You can also use videos to engage better with your followers.
Also, ensure you disclose your affiliate relationships with the product. This is legally required in most cases. This will portray you as being honest with your followers.
SEE: How To Make Money With Affiliate Marketing
2. Create and promote your information products
If you have a blog and you’ve shown your expertise on a particular topic for some time, you can create an ebook, video course, or audio program and sell it to your followers.
Social media is a good place to promote your information products. You can easily publish and sell your PDF, MP3, or video course on Sellfy, Gumroad, and Amazon KDP. Note that all these platforms will take some commissions, although they’re small.
Once you upload your information products on these platforms, you can then share the products’ links with your followers on social media.
When selling online, don’t joke with quality. Quality will make people want to read your information product. It will also make them pay to read it. If you focus on creating a great product and also design and promote it very well, you will make good sales.
SEE: How to Make Money Selling Information Products
3. Sponsored posts
An effective way through which small businesses can make a good amount of social media followers is by promoting the products or services of other businesses. This method, known as sponsored posting, is a direct way of making money from social media followers.
In this situation, a brand will pay for posts to reflect on relevant pages, and when someone clicks on the ad, you will get paid. This is a good way to leverage large followers on social media platforms.
You can find sponsored posts set up on most social media platforms. Twitter, for instance, has a direct link through which you can sign up for their sponsored posts.
You can checkout Sponsored Tweets to link your company with relevant topics and make money with each relevant tweet.
4. Market your skills
We all have a skill that someone will love to pay for. These skills may include painting, writing, coding, website design, graphics design, and lots more. These are skills that are in high demand and there’s a high chance that one or more of your social media followers need someone with the skills you have.
However, no one will hire you just because you state on your profile that you are a good writer. You need to provide proofs that will showcase your expertise and convince your prospects to hire you. To do this, you need to provide samples of what you’ve done in the past.
Also, include details of your charges and how clients can contact you.
5. Promote your consulting or coaching services
If you run a consulting business, social media is a great platform for generating leads for your business. Irrespective of the nature of your coaching business, you can make people interested in your business by demonstrating expertise in your specific area (just like what we discussed earlier).
Demonstrating your expertise in your field will help you connect with your target customer. It portrays you as an expert in your coaching field.
You can offer your coaching service via Skype, thereby allowing you to make money online without leaving the comfort of your home. Don’t undercut yourself because coaching can be lucrative. Charge what your time and effort are worth.
You can also combine this strategy simultaneously with selling information products because those that need your coaching service are more likely to buy your ebooks and courses.
How Can You Find Your Niche On Social Media?
Now that we’ve considered how you can make money with your social media followers, let’s consider how you can find your niche.
It’s important to operate within a specific niche on social media. This will portray you as being serious and will also help you focus on a specific group of people. It will also help you to have in-depth knowledge about the needs of your target audience.
There are tons of people that use social media for side-hustle, so you need to do something different if you want to make it on this platform.
That doesn’t mean you need to reinvent the wheels; it simply means you should find your specific niche.
To find your niche, think about what your passion is or what you’re knowledgeable about. Since you will dedicate a lot of time to this subject, ensure it is something that you will love writing about.
Once you have a general area of interest, narrow it down to a specific angle that has not been done by anyone.
For instance, if you are interested in weight loss, you could narrow it down to ‘weight loss for women over 40.’ A generic blog may not be found amid the competition unless you have something that makes it stand out.
When it comes to determining how to make money with your followers on Facebook, Twitter, Instagram, TikTok, or Snapchat, you can gather ideas by going through the tons of genres and subgenres on these platforms.
However, don’t make the mistake of niching down too much. Whatever niche you choose must be a topic that will generate lots of interest and content ideas for a long time.
Ensure you analyze the competition to see what others are doing and the gaps in the market that you can fill.
Also, be sure that there is an opportunity to monetize the niche. Ensure that people are willing to spend money in the niche. There must also be products that you can sell in the niche you choose.
How To Get More Followers On Social Media
Since you are interested in making money with your social media followers, it is important to know how to get more targeted followers that you can make money from.
Here are 10 tips that you can use to get more social media followers:
1. Post consistently
Ensure you’re posting on your social media account consistently. Posting sporadically will make your followers lose interest in you.
2. Link your social media accounts
There are apps, such as IFTTT, that you can use to automatically connect your social media accounts.
For instance, if you connect your Instagram account to Twitter and Facebook, any post that you publish on Instagram will automatically be posted on your Twitter and Facebook accounts. This saves you time and will also help you to have consistent posts across your social media platforms.
SEE: 10 Best Social Media Management Tools, Apps, and Software
3. Run a competition to boost interaction
You may find it difficult to execute this because you need a prize. You can ask people to like, share, or tag your post and watch as your followers increase.
4. Interact with influencers
Social proof plays a key role in increasing your social media followers. Get in touch with people in your niche, like their posts, comment, and share their posts, and they will likely do the same for you.
If you build a good relationship with influencers in your niche, you can set up collaborations (such as guest blogging on their website). You can also appear in their TikToks do social media takeovers.
5. Attract new followers with relevant hashtags
This works well on Twitter and Instagram. Hashtags are great for connecting with people that are interested in your niche.
Find out the hashtags that are most popular in your niche. You can also create your hashtag and encourage your followers to use them when they are sharing some specific posts.
SEE: Introduction to Social Media Marketing
6. Use Analytics to monitor activity
Take a break now and then to analyze what is working on your social media accounts and what isn’t. Monitoring your social media platforms’ analytics will help you identify the type of content that works best and when you need to post such content.
For Instagram, tools such as Squarelovin and Fanpage Karma can help you monitor your account’s analytics.
SEE: Best Social Media Management Sites To Start Using Today
7. Share videos and post stories
You may be terrified by the thought of recording yourself, but people like connecting to the face behind a page. Your followers will engage more with your content if you can interact directly with them.
You can have a better interaction with your followers and also attract new ones by uploading videos to YouTube or posting stories to Facebook or Instagram.
8. Paid adverts
Although you can increase your social media followers organically, it’s not bad if you do some paid advertising to have a quick boost. Boost a Facebook post that is performing very well. You can also search Google Adwords for some smaller terms in your niche.
9. Post valuable content
People will follow your account if you offer something valuable. So, ensure you post content that interests your target audience. Don’t be too promotional, instead share good stories that people can relate with.
SEE: Best Passive Income Ideas
How many social media followers do you need to make money?
For Instagram, you need to have at least 5000 Instagram followers and 308 sponsored posts per year to make $100,000. This is easier than you think. According to a recent HBO documentary, people can easily manipulate Instagram and other social media platforms to become famous influencers.
How many followers do you need for Instagram to pay you?
Although the number of followers you need to have to make money from Instagram is between 1,000 and 1 million, what is important is high engagement rates.
What’s the essence of posting content on your social media platform if your followers do not interact with it?
Can you make money on Instagram with 1000 followers?
Yes, you can; although you will not make a lot of money with 1000 followers. Brands usually pay between $10 per 1000 followers and $500 for every 1000 followers (depending on the rate of engagement and the niche.)
Thank you for taking the time to read this article.
We have considered some of the ways through which you can make money with your social media followers and how to choose a niche you want to post about on social media. We also explored how you can increase your social media followers.
Note that it is not necessarily easy to make money on social media. You need to have an entrepreneurial spirit and must also be willing to work hard while testing your chances of success.
Want to find out other ways through which you can make money? Check out 500+ profitable business ideas.
You can also read this guide on how you can make money with an email list. Thanks for reading.